Ray-Ban
It all started in the 1930's, as new airplanes allowed people to fly higher and farther, many US Air Force pilots were reporting that the glare from the sun was giving them headaches and altitude sickness. A new kind of glasses was introduced with green lenses that could cut out the glare without obscuring vision, and the Ray-Ban brand was born.
Since then Ray-Ban has been instrumental in pushing boundaries in music and the arts, forging the rise of celebrity culture, and creating the power of the rock and movie stars to influence fashion. From James Dean to Audrey Hepburn to Michael Jackson, Ray-Ban has proven indispensible for cultural icons who don’t want to be seen - but definitely want to be noticed. Ray-Ban has left an indelible mark on culture history.