VANS
Brothers Paul Van Doren and Jim Van Doren along with partners Gordon Lee and Serge Delia open The Van Doren Rubber Company, Anaheim, Calif., for business on March 16th 1966. On March 16th, 2016, Vans celebrates 50 years of “Off The Wall” heritage with the launch of The Story of Vans campaign. The historical multi-media campaign breaks records in viewership and is seen around the world in multiple languages. With a nod to the past and eyes on the future, Vans also expands the House of Vans by hosting ten activations around the world to honour the brand’s diverse history, while welcoming newcomers to the, Vans family.